Work

Work and experience

Case studies, the results behind them, and where I've been. The resume has the full detail.

Featured · Clayton Homes

★ Innovation of the Year

MyHome: a relationship that used to end at closing

Our connection with a homeowner ended when they got the keys. I led the vision, built and staffed the team, and made the case for the investment. The first companion app in manufactured housing, built AI-first: the assistant can do everything the app can.

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Months from idea to production, on time and on budget

1st

Companion app in manufactured housing

IdeaProduction

one cell per month · on time, on budget

More case studies

Clayton Homes
Digital Home Platform: a record of every home
A record of every home we build, and the backend future products grow on.
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Clayton Homes
AI, from strategy topic to daily practice
Everyone on my teams built one real AI tool for their own work.
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Clayton Homes
Prototype to decision
A stalled redesign, moved by a working prototype.
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Clayton Homes · 2017–now
Growing teams and leaders
Teams people want to stay on, and leaders who grow into bigger roles.
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Clayton Homes · 2018–20
Speed as a growth lever
Speed as a growth lever: pages 5x faster, cost per lead down.
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Pyxl · 2016–17
Redesigning an agency
A 60-person agency, reorganized around clear ownership.
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Experience

2003 to now

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20032006200920122015201820212024

Clayton Homes

Pyxl

Belovd

Zalk Interactive

Y-12 / Dept. of Energy

MedAssets

The Dirty Guv'nahs

Milestones

2024–nowSr. Director, Digital Technology & CRM · Clayton Homes

MyHome: a relationship that used to end at closing

Digital Home Platform: a record of every home

AI, from strategy topic to daily practice

Prototype to decision

Growing teams and leaders

Speed as a growth lever

Redesigning an agency

2003 to now